Feb 10, 2017 | √ The World of Mobile Wallet Marketing, Event Marketing
Last week, Kim Stuart went to IndoExpo in Denver and decided to get more exposure using Snapchat’s Geofilter. Since Snapchat’s user base is 60 million with 15 million active member, mostly marketing to millennials, we thought we would experiment with it. We had 6000...
Jan 20, 2017 | √ The World of Mobile Wallet Marketing, Event Marketing
Listen up trade shows, conference and event producers! We work with event planners in all industries – daily. We’ve been in the business of attending trade show or conferences for years. Kim and I both have experiences in operating events, in fact, one of Kim’s...
Dec 16, 2016 | √ The World of Mobile Wallet Marketing, Event Marketing
Event planners who have taken the plunge to mobile with their events and conferences are seeing value add for sponsors using mobile updates – and they like it! One of the biggest challenges is demonstrating enough value to sponsors to either 1 – Signup at...
Oct 7, 2016 | √ The World of Mobile Wallet Marketing, Event Marketing, Location & Proximity
Big or small trade shows, conferences or local events use mobile event tickets to notify attendees. What size is your event? 100, 1000 or 10,000 attendees? If you’re hosting a conference, trade show, or other event that has attendees and sponsors, it’s...
Sep 15, 2016 | √ The World of Mobile Wallet Marketing, Event Marketing
As a former logistics director, I organized and coordinated large scale trade shows. I know what goes on behind the scenes during the lead up to an event. All the planning and preparation falls short of what actually happens. Days are spent on the trade show floor,...