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4 Simple Steps to a Mobile Strategy

Mar 3, 2017 | √ The World of Mobile Wallet Marketing, Marketing Strategies

Are you finding that your budget is set for the upcoming quarter and finding that marketing costs are skyrocketing but your budget is not? Google and Facebook ads are starting to creep up and eat in your budget, its harder to see an ROI from it. Are mobile searches...

How Mobile Marketing Works (& Other Big Things to Ponder)

Feb 27, 2017 | √ The World of Mobile Wallet Marketing, The Domino Effect

How mobile marketing works… a little story. Joan and Clara are out for a girls’ afternoon shopping.  The sun is shining, the birds are chirping, and it’s a glorious day to be downtown, perusing all the small shops, the mom and pop stores, and their...

Why Mobile Advertising Works & Other Theories About Life

Feb 17, 2017 | √ The World of Mobile Wallet Marketing, News & Views

Mobile advertising works and here’s why – It’s no secret that mobile advertising works.  Mobile ads are the key ingredient to reaching your target across a range of demographics, activities, important moments and at locations where context means the...

Engage with Mobile using our Event Management Guide

Feb 10, 2017 | √ The World of Mobile Wallet Marketing, Event Marketing

Last week, Kim Stuart went to IndoExpo in Denver and decided to get more exposure using Snapchat’s Geofilter. Since Snapchat’s user base is 60 million with 15 million active member,  mostly marketing to millennials, we thought we would experiment with it. We had 6000...

Biggest Mistake with Podcasting Stats

Feb 3, 2017 | √ The World of Mobile Wallet Marketing, Podcast Promotion

Depending on just what your goal is for your podcast, you may not care about the same stats that other people find useful.

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Latest Episodes

  • Digital Hustle: Networking at Virtual Conferences (ep 117)
  • The New Normal: One Idea for Restarting Your Small Business (ep 116)
  • Restaurant Delivery Apps in the Coronavirus Era (ep 115)
  • Distance Marketing: 3 Reasons Why Mobile Works (ep 114)
  • The Emoji Factor Returns (ep 113)
  • Mobile Reach: Marketing in a New Era (ep 112)
  • The State of Retail 2020 – March Numbers are In (ep 111)
  • Google Easter Eggs? Not Exactly A Bakers Dozen. (ep 110)
  • 5G – The Good, the Bad, and the Privacy Issues (ep 109)
  • Weird Ad Campaigns from Top Brands (ep 108)
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