Oct 10, 2017 | √ The World of Mobile Wallet Marketing, Marketing Strategies
Mobile wallets got off to a rocky start, without a doubt. As a payments tool, the mobile wallet is doing a lackluster job at best. As a matter of fact, the primary reason that people don’t use mobile wallets to make payments is because it’s easier to use...
Aug 25, 2017 | √ The World of Mobile Wallet Marketing, Marketing Strategies
As we roll into the second half of the year, you should have one goal for your digital ad strategy. Finish the year strong. Seriously, nothing else matters when you look at your digital ad strategy other than that. Don’t worry about how well (or not)...
Mar 10, 2017 | √ The World of Mobile Wallet Marketing, Marketing Strategies
Mobile marketing and advertising are pretty basic, when you drill down to the core. There are any number of people who will try to convince you that mobile marketing and advertising are some kind of Wizard of Oz magic – you know, a guy behind that curtain...
Jun 17, 2016 | √ The World of Mobile Wallet Marketing, Auto Dealer Marketing
Cars are loaded with new technology that car dealers want to sell. There’s a seamless connectivity between the car and mobile phones. However, connectivity starts after acquisition, once the car is sold. Connect to the prospect’s phone using mobile wallet passes allow...
Apr 15, 2015 | iOooohhhEssss, Location & Proximity, Marketing Strategies, News & Views, The Big G(oogle), The Domino Effect
We hosted a webinar last week — Creating Effective Digital Business Cards. Check out the embedded video replay at the bottom of this post. Key takeaways from the webinar include: 1. Increase Engagement. The #1 reason to use digital business cards, or mobile...
