Mar 28, 2013 | The Domino Effect
This post isn’t specifically related to apps and app marketing, but it is related to auxiliary marketing of your own materials – specifically your product page that you host on your own web site. I spent some time at SMX a couple of weeks ago; it’s a...
Feb 4, 2013 | The Domino Effect
Apple recently (1/31/2013) updated their guide to creating App Store short links (aka Technical Q&A QA1633). We are all used to seeing long and usually incomprehensible urls that point to an application on the Apple App Store. In order to retrieve such direct...
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Jan 17, 2013 | The Domino Effect
How often do you update you app and why it’s important As the internet grows in leaps and bounds, it provides us with information that we either take or leave. We need to determine whether it is factual or not. Deciding factors that back up a site’s credibility...
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Dec 10, 2012 | The Domino Effect
What does your video say about your app? Often the video is the afterthought of app marketing, just toss a few screen shots together and maybe put in some narration or some corny background music (bow chicka bow wow anyone?) and you’re off to the races… or...
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Nov 14, 2012 | The Domino Effect
Ok, I’m ready to launch! Now what? Your app has been developed and tested and it is now ready for launch. With many trade shows and conferences coming up in the next year, you will want to make a big splash when introducing your app to the ecosystem and make...
