Why Mobile Ads Work (The Proof is in the Pudding) - Part 1 (ep 34)
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Show Notes – Episode 34 – Why Mobile Ads Work (Pt 1) – Episode Link – https://dominoresearch.com/podcast/mobile-ads-work-proof-pudding-part-1 –
We all know that mobile ads work, but sometimes it can be hard to understand just what, how or why they have become so effective.
We’re breaking down the reason behind the success of mobile ads, showing you what ads are really pulling with great response rates and giving you a lot of ideas to make your mobile ads better and more effective.
Biggest Mistakes with Reading Podcasting Stats (ep 33)
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Show Notes – Episode 33 – Biggest Mistakes When Reading Podcasting Stats – Episode Link – https://dominoresearch.com/podcast/biggest-mistakes-podcasting-stats/
Podcast stats are hard to measure – iTunes doesn’t give you much; the other portals aren’t a lot better, and what in the heck are the right numbers to be concerned about anyway?
Depending on just what your goal is for your podcast, you may not care about the same stats that other people find useful (ok, maybe we’re fudging a bit here since there are really only one set of numbers that actually spell success for a podcast!)
Trade Show Sponsorship - Why Sponsors Should Choose Your Event (ep 32)
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Show Notes – Episode 32 – Trade Show Sponsors – Why Should They Choose Your Event Over Another? – Episode Link – https://dominoresearch.com/podcast/trade-show-sponsorship-why-sponsors-should-choose-your-event-ep-32
In the super competitive world of trade shows, it’s often difficult to convince sponsors to spend more money at your show than the do at a competing event. When you’re in a tight marketplace that has a lot of shows, such as advertising, it becomes even more important to demonstrate additional value to sponsors and vendors in order to get commitments for higher value positions.
How Did Cannabis Legalization Fare on the Ballots? (ep 31)
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Show Notes – Episode 31
Episode link – https://dominoresearch.com/podcast/cannabis-legalization-ballots-podcast-31/
Is it time for a new gold rush in legal marijuana land?
Cannabis legalization was on the ballot in a number of US states. What were the proposals, how did they fare with voters and when will the newly passed legislation go into effect?
If you’re thinking about getting into the legal cannabiz, you won’t want to miss this episode.
PS – Canadian police have been cracking down on dispensaries all over Canada, even though Trudeau ran on a platform that included legal marijuana. What’s the story here?
Sponsors Value Add: Top 3 Ways for Event Promoters to Charge Sponsors for Mobile (ep 30)
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Show Notes – Episode 30 – https://dominoresearch.com/podcast/event-hosts-promoters-top-3-ways-sell-sponsors-value-add/
Showing sponsors value add for mobile updates is a great way to charge more for sponsor packages. Having a mobile component for your events is not only a fantastic way to keep attendees more engaged, but it’s also a prime means to demonstrate added value to sponsors when you calculate the sponsor package totals.
Whether you choose to do an add-on charge for the mobile updates inclusion, or increase the base price of sponsor packages, using a mobile component is a great upselling tool.
