5 Steps to a Sale

So in the sales world, there’s a proscribed method to working with the law of averages and getting a solid conversion rate established, it’s aptly called the 5 Steps to a Sale. The steps are: Introduction Pitch Quality Close Rehash I’m going to talk...

App Store Short Links Have Arrived!

Apple recently (1/31/2013) updated their guide to creating App Store short links (aka Technical Q&A QA1633). We are all used to seeing long and usually incomprehensible urls that point to an application on the Apple App Store. In order to retrieve such direct...