5 Simple Tools for Mobile Wallet Marketing (ep 1)

Mobile Marketing Podcast Archives
Mobile Ads & Marketing
5 Simple Tools for Mobile Wallet Marketing (ep 1)
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Catch it on iTunes here — https://itunes.apple.com/us/podcast/mobile-wallet-marketing-made/id991468583?mt=2
Inaugural podcast episode in new series – Mobile Wallet Marketing Made Easy – first episode details what mobile wallet marketing is, why it’s important to your business plan and talks about some very simple tools to get started with the channel. Brief discussion about what major chains and big box companies are successfully using Apple Passbook and Google Wallet in addition to their own apps, especially coupled with iBeacon for contextual messaging and location notifications.