Author Rankings on the Horizon as Marketing Tool?

This post isn’t specifically related to apps and app marketing, but it is related to auxiliary marketing of your own materials – specifically your product page that you host on your own web site. I spent some time at SMX a couple of weeks ago; it’s a...

5 Steps to a Sale

So in the sales world, there’s a proscribed method to working with the law of averages and getting a solid conversion rate established, it’s aptly called the 5 Steps to a Sale. The steps are: Introduction Pitch Quality Close Rehash I’m going to talk...

App Store Short Links Have Arrived!

Apple recently (1/31/2013) updated their guide to creating App Store short links (aka Technical Q&A QA1633). We are all used to seeing long and usually incomprehensible urls that point to an application on the Apple App Store. In order to retrieve such direct...
Stick to a Schedule

Stick to a Schedule

How often do you update you app and why it’s important As the internet grows in leaps and bounds, it provides us with information that we either take or leave. We need to determine whether it is factual or not.  Deciding factors that back up a site’s credibility...
Stick to a Schedule

Crystal Ball, 2013 Edition

Musings on the upcoming year… 1 – Although Apple released its iOS6 and iPhone 5 in the fall of 2012. We are still waiting for the trickledown effect to see how iPhone 5 will perform with new technologies in place, such as PassPort 2-There will be more of app...