Mar 21, 2016 | Marketing Strategies, News & Views, The Big G(oogle), The Domino Effect
Google is top of the pops when it comes to mobile search, or really any search, but that’s not new news. They are super helpful when making suggestions that will get you more Google search results love, with everything from AMP and mobile friendly pages to...
Mar 18, 2016 | Marketing Strategies, News & Views, The Domino Effect
It’s not all about the little guy. Nope, sorry. Sometimes it takes the big guys’ resources to get a job done properly or to introduce something new and cool (Google Wallet notwithstanding…) Wired picked out the 5 top big tech successes from last...
Mar 15, 2016 | √ The World of Mobile Wallet Marketing, ChaChing! Funded!, Marketing Strategies, News & Views, The Big G(oogle)
We’ve mentioned before that Google is all over the map with their wallet and payments systems. One day they are Google Wallet, the next day they are still Google Wallet but that’s not what you use to pay bills or see your loyalty cards; that’s all...
Mar 10, 2016 | Marketing Strategies, News & Views
Great read from back in December, good enough that we’ll post it now – “So if we think about mobile as, in my opinion, the most important transformation we have had in marketing in over 100 years,” Everson said during Tuesday’s UBS 43rd Annual Global Media...
Mar 8, 2016 | Location & Proximity, Marketing Strategies
That’s right, yet another famous retailer is going the beacons route… Department store chain Barneys New York is offering its consumers an elevated shopping experience by embracing in-store technologies at its newly opened Chelsea flagship. Read more about...