Gift Card Strategies and Mobile Wallets

Reading an article this morning about gift cards and 5 reasons that restaurants should offer them – (Pizza Marketplace Article), which of course, got me to thinking about how this article could be skewed towards mobile gift cards. 1. Free marketing — yes, gift cards...

By embracing openness and allowing other apps into their network, a retailer could provide immeasurable value to an even larger percentage of patrons. IBEACON: THE CASE FOR RETAILER ADOPTION April 26, 2014 · by ibeaconinsider Click here for original source Click here...