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RiteAid deploys iBeacons in more than 4500 stores

Feb 19, 2016 | √ The World of Mobile Wallet Marketing, Marketing Strategies, News & Views, The Domino Effect

Rite Aid deploys proximity iBeacons in more than 4,500 stores. Marks the largest deployment of beacons in retail to date. We thought Macy’s was a big roll out with 4,000 beacons in their stores. But now we find that Rite Aid takes the top place. Now with over 85...

FBX vs Standard Web Retargeting

Feb 21, 2013 | The Domino Effect

Nicely done infographic on AllFaceBook.com detailing the results of testing FBX vs. standard retargeting for online advertising —

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