Aug 25, 2017 | √ The World of Mobile Wallet Marketing, Marketing Strategies
As we roll into the second half of the year, you should have one goal for your digital ad strategy. Finish the year strong. Seriously, nothing else matters when you look at your digital ad strategy other than that. Don’t worry about how well (or not)...
Mar 27, 2014 | Marketing Strategies, The Domino Effect
Finally, someone else is recognizing the problem with solely focusing on online… even if you’re running an online only business. Comapnies like King.com, Hotel Tonight, Priceline and others have found that a combination of online and traditional media...
Apr 26, 2013 | The Domino Effect
All the industry trades are up in arms of late about the amount of fraud being exposed in online advertising, especially in RTB/auction style platforms; many act like they simply cannot believe what they are seeing (hearing, reading), as if the online world was not...