Author Rankings on the Horizon as Marketing Tool?

This post isn’t specifically related to apps and app marketing, but it is related to auxiliary marketing of your own materials – specifically your product page that you host on your own web site. I spent some time at SMX a couple of weeks ago; it’s a...

Color Me Clever

What does your icon color say about your app? Your icon is a representation of your apps identity, its branding.  Color plays to an important physiological advantage. Use this to your advantage when branding your app. When watching TV, the actors’ attire is entirely a...