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The Importance of Lock Screen Notifications & Marketing

May 3, 2016 | √ The World of Mobile Wallet Marketing, Location & Proximity

Apple recently divulged an interesting statistic – the average iPhone is unlocked 80 times each day. Couple that with Mary Meeker’s claim in 2013 that people look at their lock screens around 150 times daily, and you’ve got a recipe for getting their...

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