May 14, 2013 | The Domino Effect
Back in March, I started a series of posts about selling your app to your target market. We’ll discuss your target market in a different post; this one is about step two, The Pitch, and how to craft a pitch that gets the users’ attention and moves them a...
May 13, 2013 | The Domino Effect
Today we’re unveiling the newest category on the blog — Book Review! Every so often we’re going to share some of the reading material that we find particularly effective as advice to devs (or particularly ineffective) or bootstrappers who are going...
Apr 11, 2013 | The Domino Effect
So Hazel and I were making a last pass through the show floor at Ad:Tech San Francisco yesterday, and while checking out a display, we were approached separately by different salespeople; since we were interested in the product, we let ourselves be led into separate...
Mar 22, 2013 | The Domino Effect
Another Saturday, another Demo Day, or at least that’s the way it seems sometimes. It’s becoming a real chore to be interested and excited in some of the groups; it seems that there’s no qualification to who should be pitching or when… For...
