How Much Does it Cost to Successfully Market Your Podcast? (ep 27)

Mobile Wallet Marketing Made Easy
Mobile Wallet Marketing Made Easy
How Much Does it Cost to Successfully Market Your Podcast? (ep 27)
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Show Notes – Episode 27 – https://dominoresearch.com/podcast/cost-successfully-market-your-podcast-ep-27/

Creating a successful podcast doesn’t happen overnight (unless you’ve got deep pockets, lots of online connections or a huge fan base all ready to help out), and it can become costly to market, advertise and promote your podcast if you haven’t strategized and planned properly.
Starting with a grass roots campaign and growing organically from there might take a little longer, but it’s also a viable option – especially if you’re launching your first podcast and aren’t entirely sure how manage the rest of the enterprise.
Hazel and Kim talk in detail this week about the in’s and out’s of spending money to market, how to make the most of your investment, ways to get a better ROI for the same money, and what your next steps should be.

Marketing Dollars and Digital Ad Spending

Budgeting for digital ad spending is a fine line between what works and completely throwing your money down the drain.¬† If you don’t have a budget, you’re not likely to be discovered, unless it’s competely by chance; if you do have a budget, the...