Nov 19, 2013 | The Domino Effect
One thing we’ve noticed in the apps world is that terms change a lot. What’s been called a spade in one era of internet marketing has been called a shovel in others, and even possibly a blade in yet another era....
Apr 26, 2013 | The Domino Effect
All the industry trades are up in arms of late about the amount of fraud being exposed in online advertising, especially in RTB/auction style platforms; many act like they simply cannot believe what they are seeing (hearing, reading), as if the online world was not...
Apr 15, 2013 | The Domino Effect
Related Update, 4/23/13 AdWeek is reporting that several consumer groups are asking the FTC to continue with the scheduled July 2013 date. Related update, 4/19/13 The FTC’s new chair, Edith Ramirez, spoke to the Digital Advertising Alliance on Wednesday, April...