Companies see value in location based campaigns using iBeacons as part of the mobile marketing strategy for 2017.
Digital marketers that use a mobile first strategy are seeing transactions counts and increased revenues.
By diversifying their product offers to a mobile first one, customers see notifications directly on the lock screen. Location based campaigns are a part of any mobile marketing strategy, creating brand identity further with a mobile reach.
There are 5 million iBeacons deployed for 2016 creating a market value that can no longer be ignored. A forecast of 400 million more deployed by 2020 – thats only 4 years from now!
Any SMBs can utilize the proximity elements into their mobile strategy with mobile wallet passes.
[Tweet “Any industry vertical, no matter your business, now is the time to leverage location based campaigns.”]
There are many industries already using iBeacons to better preform as point of sale engagements increase as purchase intent by clients increases by 7 times.
Here’s a list of popular industries using iBeacons for their location based campaigns:
- Retailers and Shopping Malls
- Real estate Agents
- Events and Conferences
- PR and Digital Agencies
- Stadiums and Arenas
- Automotive Dealerships
If your not sure if your business is a good fit with location based marketing. Talk to us. We deal with varied companies outside the scope of this list which perform well using a mobile wallet pass to increase their revenue and gain more loyal customer base.