The Mobile Marketing Podcast
Hazel & Kim spent almost five years hosting and producing a successful podcast about mobile marketing and advertising.
Nearly 120 episodes about mobile technology and how to use it to best position your brand or business to take full advantage of the mobile ecosystem while respecting customer privacy.
2020 was a tough year, and 2021 didn’t improve significantly on the Canadian side of the border until mid-summer. Covid-19 caused many people to reassess their lifestyles, careers, and overall personal goals – including Kim & Hazel.
Currently working on a new podcast project designed to highlight and celebrate women in a diverse set of circumstances and career paths, the decision to stop producing “Mobile Wallet Marketing Made Easy” was not an easy choice, and ceasing production was certainly bittersweet.
In addition to the new podcast, both Hazel and Kim have turned their focus to more personal projects. Hazel was recently a finalist in the worldwide “Hit It Like A Girl” drumming contest, and Kim has been happily making mixed media artworks and building bespoke websites for a select group of clients.
For the current time, the marketing podcast archives are available free for listening, and the accompanying show notes are also available. Enjoy.
Show Notes | Episode 75 | Life Coaches See Engagement with Mobile Notifications | Episode Link URL – https://dominoresearch.com/podcast/life-coaches-engagement-mobile-notifications-ep-75 | Online life coaches see more engagement when using mobile notifications to reach out to clients.
Life coaches who use mobile notifications to engage with their prospects and current clients find a higher engagement rate and more activity.
Show Notes | Episode 73 | Mobile + Loyalty = Impressive Marketing Mix That Boosts Engagement | Episode Link URL – https://dominoresearch.com/podcast/mobile-loyalty-impressive-marketing-boosts-engagement-ep-73 |
Using mobile to manage and deploy your loyalty program offers you the chance to really benefit from a flexible and effective marketing mix.
Show Notes | Episode 72 | How To: Use Emojis to Increase Lock Screen Notification Response | Episode Link URL – https://dominoresearch.com/podcast/emojis-increase-lock-screen-notification-response |
Even if you have great conversions with your lock screen notification response rates, you can always improve them with a few simple ideas.
Show Notes | Episode 71 | Best of Events Podcasts Series, Part 1 | Episode Link URL – https://dominoresearch.com/podcast/best-events-podcasts-part-1 |
Looking for the best of events podcasts that we have produced so far? We’ve got them for you right here, and we’ve pulled the most important parts of each out to dissect.
Show Notes | Episode 70 | Event Disasters: Stop Them Before They Kill Your Show | Episode Link URL – https://dominoresearch.com/podcast/event-disasters |
Event disasters don’t have to completely derail your trade show or conference. Find out how to get back on track quickly and easily.
Show Notes | Episode 69 | The Importance of Being Mobile (to Your Business) | Episode Link URL – https://dominoresearch.com/podcast/importance-being-mobile-your-business-ep-69 |
Having a strong mobile presence is a key factor to being successful today.
Show Notes | Episode 68 | Mobile Stats to Know | Episode Link URL – https://dominoresearch.com/podcast/mobile-stats-know-ep-68 |
Mobile is THE market mover today, and if you don’t understand how to use it to your advantage, you are missing out on business. Understanding mobile stats is the first step.
Show Notes | Episode 67 | Cannabis Updates in Banking and Legislation – Q2 – 2018 | Episode Link URL – https://dominoresearch.com/podcast/cannabis-updates-cannabis-banking-q2-2018 |
Cannabis updates for the state legal cannabis industry in banking, legislation and technology for the second quarter of 2018.
Show Notes | Episode 66 | 5 Things You Must Do to Become a Successful Marketer | Episode Link URL – https://dominoresearch.com/podcast/5-things-must-do-successful-marketer-66 |
We’re talking this week on the podcast about how you can organize yourself, your business and your life in a way that will enable you to become a successful marketer without losing your mind in the process.
Show Notes | Episode 65 | How To: Sending Targeted Messages to Segmented Campaigns | Episode Link URL – https://dominoresearch.com/podcast/send-targeted-messages-segmented-campaigns-ep-65 |
Targeted messages are an essential part of any successful campaign. Learn to segment groups and specify marketing messages based on groupings.
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