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Article: How to Take Your Publishing Brand International in 2014

Dec 23, 2013 | Marketing Strategies, News & Views, The Domino Effect

We’re not much on native advertising repeats but this one actually has a few decent tips in it. How to Take Your Publishing Brand International in 2014...

Snow Fail: Do Readers Really Prefer Parallax Web Design? | Co.Design | business + design

Dec 22, 2013 | Marketing Strategies, News & Views, The Domino Effect

Somehow the question of pretty web design never goes away, and remains controversial year after year.  This time it’s parallax design – where page elements scroll with the user, creating a sort of static background – and designers love it.  But do...

Questionable Traffic Seems to Follow This Video Company Everywhere | Adweek

Dec 22, 2013 | News & Views, The Domino Effect

In our second repost from Adweek this week, more about the bot traffic explosion and how it insinuates itself into nearly every network.  Especially when certain companies are involved. Questionable Traffic Seems to Follow This Video Company Everywhere |...

Article: Instagram’s First Ad Results Are “Promising” With Recall Up 32%, Show It Wants TV Brand Dollars

Dec 21, 2013 | News & Views, The Domino Effect

Not sure we should all rush out to sign up, but we’ll keep an eye on it and see what develops.  Lord knows, if there’s a way to spend ad dollars on real traffic, it’s probably a better idea than the massive bot traffic flowing through all the ad...

Article: 2014: The Year of the Mobile Device Takeover

Dec 21, 2013 | News & Views, The Domino Effect

Yet another list of predictions for the new year…  don’t worry, we’ll get around to publishing ours eventually! 2014: The Year of the Mobile Device Takeover...
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