If you were to consider the total revenue opportunities, retail will remain the largest market, notes Connolly, given the potential around analytics, CRM and advertising as beacons are adopted for things like indoor location, electronic shelf labeling, smartphone...

Loyalty Program Incentives

Such competition has forced retailers to offer even more attractive incentives than they normally would to stand out. Consumer Loyalty Programs, Hanover Research – June 2011 Click here for original source Click here for original source