Here’s why Starwood Hotels isn’t using Apple’s NFC chips for its iPhone room-key program | VentureBeat | Mobile | by Mark Sullivan Nov 4, 2014 | Location & Proximity, Marketing Strategies, News & Views http://venturebeat.com/2014/11/03/heres-why-starwood-hotels-isnt-using-apples-nfc-chips-for-its-iphone-room-key-program/