The Mobile Marketing Podcast
Hazel & Kim spent almost five years hosting and producing a successful podcast about mobile marketing and advertising.
Nearly 120 episodes about mobile technology and how to use it to best position your brand or business to take full advantage of the mobile ecosystem while respecting customer privacy.
2020 was a tough year, and 2021 didn’t improve significantly on the Canadian side of the border until mid-summer. Covid-19 caused many people to reassess their lifestyles, careers, and overall personal goals – including Kim & Hazel.
Currently working on a new podcast project designed to highlight and celebrate women in a diverse set of circumstances and career paths, the decision to stop producing “Mobile Wallet Marketing Made Easy” was not an easy choice, and ceasing production was certainly bittersweet.
In addition to the new podcast, both Hazel and Kim have turned their focus to more personal projects. Hazel was recently a finalist in the worldwide “Hit It Like A Girl” drumming contest, and Kim has been happily making mixed media artworks and building bespoke websites for a select group of clients.
For the current time, the marketing podcast archives are available free for listening, and the accompanying show notes are also available. Enjoy.
Show Notes | Episode 86 | Auto Dealers Increase Engagement to Expand Customer Relationships | Episode Link URL – https://dominoresearch.com/podcast/auto-dealers-increase-engagement |
With increasing disruption in the new car industry, smart dealers are increasing engagement now in order to cement strong customer relationships for the future.
Show Notes | Episode 85 | Restaurants Prosper by Using Mobile for Programs | Episode Link URL – https://dominoresearch.com/podcast/restaurants-prosper-mobile-coupons-loyalty-rewards |
Restaurants who use mobile coupons, loyalty and rewards see greater engagement, higher per ticket, and more sales than those who have no mobile communication with clientele.
Show Notes | Episode 84 | Broker Open Houses: Worth It or Just a House Party? | Episode Link URL – https://dominoresearch.com/podcast/broker-open-houses |
Broker open houses, or caravans, are a love it or leave it line item for most folks in the real estate industry. Are these weekly get togethers actually worth the time or is it just a party?
Show Notes | Episode 83 | Crafting Your Story: Compel Shoppers to Become Buyers | Episode Link URL – https://dominoresearch.com/podcast/crafting-your-story-compel-shoppers-to-become-buyers |
Compelling shoppers to become buyers relies upon the use of a well crafted story – one that accurately reflects who you and your company are and what you have to offer prospective customers.
Show Notes | Episode 82 | California Legalization Means Falling Profits for Cannabis Companies | Episode Link URL – https://dominoresearch.com/podcast/california-legalization-falling-profits-cannabis |
California legalization of adult use cannabis is leaving many licensed cannabis industry business owners feeling the cost, in the form of falling profits.
Show Notes | Episode 81 | Mobile Notifications Fill in the Gap at Events | Episode Link URL – https://dominoresearch.com/podcast/mobile-notifications-fill-gap-events |
Mobile notifications are an easy way to keep things on track at your events, and to promote your next event to alumni attendees.
Show Notes | Episode 80 | The “Best Of” – Marketing Podcast Episodes, Part 1 | Episode Link URL – https://dominoresearch.com/podcast/best-marketing-podcast-episodes |
Curated segments of our favorite marketing podcast episodes in the latest episode of Mobile Wallet Marketing Made Easy.
Show Notes | Episode 78 | How To: Integrate CTAs for More Mobile Engagement | Episode Link URL – https://dominoresearch.com/podcast/integrate-ctas-more-mobile-engagement |
Learn to integrate your CTAs into your existing marketing collateral, websites, and social media to see higher engagement and interaction from users.
Show Notes | Episode 77 | Favorite Real Estate Marketing Podcasts for Top Producers | Episode Link URL – https://dominoresearch.com/podcast/favorite-real-estate-marketing-podcasts |
Find out who produces the best real estate marketing podcasts that top producers, realtors, brokers and agents are listening to regularly.
Show Notes | Episode 76 | Google Podcasts App & Rhapsocord Ad Insertions Tech | Episode Link URL – https://dominoresearch.com/podcast/google-podcasts-app-rhapsocord-ad-insertions-tech-ep-76 |
Learn more about the new Google Podcasts App and Alphabet’s plan to take over podcasts; hear about the new Rhapsocord ad insertion tool being tested by WaPo in beta now.
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