---
title: Vacation Rental Properties Keep Retention with Mobile Updates
date: "2016-07-29T09:31:55-07:00"
modified: "2016-07-29T09:31:55-07:00"
author: Hazel Fruitman
url: "https://dominoresearch.com/vacation-rentals-real-estate-mobile-wallet-pass-updates"
categories: √ The World of Mobile Wallet Marketing, The Domino Effect
tags: apple technology, customer aquisition, customer retention, mobile updates, mobile wallet pass, vacation rental properties, vacation rental property
description: To be listed on AirBnB is not enough anymore when it comes time for vacation rentals properties to keep vacation-goers coming again.   They are your guests –  to keep them coming back to your property consider using a mobile marketing strategy, like many of your competitors already do with mobile updates.  A mobile marketing strategy […]
image: 
site_name: DominoResearch.com
---

# Vacation Rental Properties Keep Retention with Mobile Updates

## To be listed on AirBnB is not enough anymore when it comes time for vacation rentals properties to keep vacation-goers coming again.

 

They are your guests –  to keep them coming back to your property consider using a mobile marketing strategy, like many of your competitors already do with mobile updates. 

A mobile marketing strategy will improve your guest retention. Market to them during the off season with mobile updates on a mobile wallet pass installed inside Applet Wallet.

People look on their iPhones 150 times a day, send updates where people are looking – on their lock screen. **Mobile wallet passes are a powerful way to connect with people.**  Remind guests who have already stayed in your property with mobile updates.

**[[RELATED: Listen to hear 4 simple tips in our podcast episode 20: Mobile Updates & Vacation Rental Properties = $$$](https://dominoresearch.com/podcast/mobile-updates-vacation-rental-properties-increase-income/)]**

Remind guests who you are during the off-season with mobile wallet passes by engaging in offers. For instance, update a pass with a special off-season discount for making a return trip. Let them know you offer a “refer a friend” rate.  Even if they’re not interested in taking another trip, they may just know someone who is. Mobile wallet passes include a share feature to leverage more travelers to your vacation rental property.

[Tweet “Mobile updates remind guests to book your vacation rental or property for next year.”]

We’ve all heard this as a basic truth in business; “It costs five times more to acquire a new vacation-goer than to retain one.”  A mobile wallet pass hits a high retention rate of 90%, meaning 9 out of 10 pass holders keep their passes on their mobile phone long after their vacation. **Continue to update guests after their stay by sending mobile updates right to their lock screen.**

Reminding them to book for next year during the off season is easy when mobile wallet passes link to your property listings’ booking system.

**[[NOTE: Sign up here to keep vacation-goers engaged with a mobile wallet pass](https://mobilewalletmarketer.com/monthly-subscription-purchase/)]**

Do what your competitors are doing, market to them with the latest Apple technology on a mobile wallet pass. A pass is a central hub to retain guests and engage with them on the off season. Mobile updates using a mobile wallet passes is a mobile marketing strategy to keep returning guests to your vacation rental property.