---
title: "This is not a game: Why gamification is becoming a multi-billion dollar way to motivate people"
date: "2013-11-25T09:00:03-07:00"
modified: "2013-11-25T09:00:03-07:00"
author: Hazel Fruitman
url: "https://dominoresearch.com/this-is-not-a-game-why-gamification-is-becoming-a-multi-billion-dollar-way-to-motivate-people"
categories: The Domino Effect
tags: 
description: By Rajat Paharia On November 19, 2013Is gamification the same as games? No, but I understand why people think so.  When you interact with a gamified experience, you see things like badges, points, levels, missions and leaderboards. You’re awarded…
image: 
site_name: DominoResearch.com
---

# This is not a game: Why gamification is becoming a multi-billion dollar way to motivate people

[![8463358](//img.1.rp-api.com/thumb/8463358)](http://s.tt/1Qthy)[**This is not a game: Why gamification is becoming a multi-billion dollar way to motivate people**](http://s.tt/1Qthy) (via [Pando Daily](http://s.tt/1Qthy))

By Rajat Paharia On November 19, 2013Is gamification the same as games? No, but I understand why people think so.  When you interact with a gamified experience, you see things like badges, points, levels, missions and leaderboards. You’re awarded…

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