---
title: Location Based Technology is NOW
date: "2014-08-19T21:46:50-07:00"
modified: "2014-08-19T21:46:50-07:00"
author: kims
url: "https://dominoresearch.com/location-based-technology-is-now"
categories: Location & Proximity
tags: 
description: For retailers this new breed of location sensing application can be both a source of additional revenue and a means of collecting far more than specific data about individual shoppers, their habits and  their product preferences. Fortune Magazine – Technology February 2014  
image: 
site_name: DominoResearch.com
---

# Location Based Technology is NOW

For retailers this new breed of location sensing application can be both a source of additional revenue and a means of collecting far more than specific data about individual shoppers, their habits and  their product preferences.

Fortune Magazine – Technology February 2014