---
title: Adobe Analytics Expands Market Lead With Advanced Capabilities – MarketWatch
date: "2014-05-27T08:10:58-07:00"
modified: "2014-05-27T08:10:58-07:00"
author: kims
url: "https://dominoresearch.com/adobe-analytics-expands-market-lead-with-advanced-capabilities-marketwatch"
categories: iOooohhhEssss, News & Views, The Domino Effect
tags: Adobe, beacon, iBeacon, indoor locator beacon, mobile location
description: In case we hadn’t mentioned it before, Adobe has jumped on the beacon bandwagon before it’s too late — really, though, we use a LOT of Adobe stuff, just like everyone else (even with this nonsense pricing on CC these days) and we’re glad to see them making use of beacon technology this quickly – […]
image: 
site_name: DominoResearch.com
---

# Adobe Analytics Expands Market Lead With Advanced Capabilities – MarketWatch

In case we hadn’t mentioned it before, Adobe has jumped on the beacon bandwagon before it’s too late — really, though, we use a LOT of Adobe stuff, just like everyone else (even with this nonsense pricing on CC these days) and we’re glad to see them making use of beacon technology this quickly –

[http://www.marketwatch.com/story/adobe-analytics-expands-market-lead-with-advanced-capabilities-2014-05-14?reflink=MW_news_stmp](http://www.marketwatch.com/story/adobe-analytics-expands-market-lead-with-advanced-capabilities-2014-05-14?reflink=MW_news_stmp)